We are currently hiring a Product Marketing Specialist responsible for driving revenue and consumer growth through developing & executing strategic product marketing activities.

Key Responsibilities:

• Developing and implementing a product marketing plan in line with the company’s business & strategic objectives
• Developing long-term portfolio strategy and identifying opportunities for new product development
• Working closely with other teams to develop promotional programs & tools to support the delivery of product plans & new product launches
• Conducting product training for field sales & other audiences
• Analyzing sales, financial, and market data to support planning & forecasting and arrive at recommendations to achieve objectives
• Monitoring competitors' products to identify competitive gaps and opportunities.

Key Requirements

• You have a degree in Marketing, Business Administration, or a related field
• You have 2+ years of hands-on experience in a product marketing role and a demonstrated track record of driving growth in a similar product category
• You possess strong expertise across various aspects of marketing, including brand marketing, PR, content management, digital marketing, and performance marketing
• Prior experience in launching new products or new markets is a strong plus
• You have excellent written & verbal communication skills and are comfortable dealing with the media
• You have the ability to build relationships and collaborate effectively with multiple stakeholders
• You are a strong problem solver and strategic thinker
• You are organized and self-disciplined, with the ability to meet tight deadlines